Monetize your Light Poles

Monetize Your Light Poles: A Revenue-Generating Strategy

In the competitive world of outdoor advertising, maximizing revenue through innovative signage solutions is crucial. Swivel Pro Light Pole Signs™ offer a unique opportunity to monetize your light pole signs by transforming them into lucrative advertising spaces. Let’s break down the numbers to understand the potential revenue and how to effectively monetize your light pole signs.

Cost Breakdown with Revenue Potential

A single Swivel Pro Light Pole Sign™ hardware kits costs $219.99 and a double sided, UV printed 6mm aluminum composite sign board is $148.99 (24” x 84” size). The average cost for a full installation, including the sign ($368.98) and installation fee ($75.00), totals $443.98. If a business invests in 20 signs, the initial cost is $8,879.60. A sign, printing or graphics company selling 20 pole signs per month generates $106,555.20 per year in new gross revenue sales

This breaks out to one salesperson spending about an hour per day sending emails and making calls. We work with our dealers and provide local lead lists of facility managers, CEO’s, owners, etc. in businesses that typically invest in light pole parking lot signage like zoo’s, museums, sports facilities, stadiums, entertainment venues, etc. We also provide sales training and a marketing plan for our local dealers to help generate these additional sales. 

Impact of Large Accounts

Consider the impact of landing one large account with 100 or 500 light poles. For instance, 100 light poles would yield an annual gross revenue of $44,398.00, while 500 poles could bring in a staggering $221,990.00 in additional revenues. Expanding your sales team could exponentially increase these figures, potentially securing multiple large accounts and enhancing your strategy to monetize your light pole signs.

Long-Term Business Benefits 

For light pole sign owners, the financial benefits are compelling. If a client purchases 20 signs for $8,879.60, the owner can sell advertising space on each sign for $100 per month on average. This arrangement generates $2,000 monthly or $24,000 annually for the facility. The initial investment is recouped in less than 5 months and a first year ROI, yielding a 263% ROI. Over four years, the landlord’s profit grows to $87,120.40 of net profit residual income on the same 20 signs.

For our dealers, investing in Swivel Pro Light Pole Signs™ hardware establishes long-term relationships with end-user facilities. These relationships foster residual business opportunities throughout the year, including new signs and various other types of signage. The key is to build a portfolio that continuously engages customers with fresh, eye-catching displays, further helping to monetize your light pole signs.

Opportunities for Sports Facilities

Imagine the possibilities for a sports facility with hundreds of light poles. The revenue potential is immense, transforming a functional necessity into a substantial income stream. This is another excellent example of how you can monetize your light pole signs.

Conclusion

The Swivel Pro Light Pole Signs™ hardware program is a revolutionary concept that has not been available in this format before. Unlike traditional pole pocket banners, Swivel Pro offers superior look, feel, and changeability features. This innovation opens new doors for businesses to monetize your light pole signs effectively. The Swivel Pro Light Pole Sign provides a permanent looking sign by replacing the more temporary look of pole pocket banners with little to no maintenance.

Embrace this opportunity to enhance your revenue with Swivel Pro Light Pole Signs™. The future of outdoor advertising is here, and it’s time to capitalize on it.

For more insights and detailed information, visit our Monetize page.